Tech trends you’re ignoring in 2019

These two long-simmering issues — a reduction in content offering and internet connectivity — are plagues that are going to hurt sales at the worlds largest retailers in 2019.

You buy that “Star Wars: The Last Jedi” collection on Amazon at the start of each year and you’re disappointed. What’s with all the “Star Wars” stuff from last year? You could have gotten “Wonder Woman 2,” “Black Panther,” “Breaking Bad,” “Imitation Game,” “Mad Max,” and, of course, “Star Wars” in a much shorter period of time, as long as the story is interesting.

You buy new merchandise at the end of the year, and you’re disappointed too. You spend the week tailing people and observing them, and you’re reminded that this is all a lot of fun while it lasts, but you’re still left with a feeling of overwhelming disappointment that its (probably very disappointing) worth it. You buy discounted stuff at Christmas from companies like Walmart and Toys “R” Us, and you’re disappointed again. Most of the things that shoppers care about only exist online, which means that your family and friends often don’t know that you love it. They don’t get their favorite author’s latest book or thought-provoking magazine article. There’s no one to recommend it to. There’s no one to boast to. There’s no validation.

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